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Great American Billboards: 100 Years of History by the Side of the Road
Great American Billboards 100 Years of History by the Side of the Road
Author: Fred E. Basten
Early in the 20th century, as Americans climbed into their Model-Ts and took to the open road, American manufacturers and retailers discovered miles and miles of new advertising space, and the audaciously oversized billboard was born. For a century, billboards have recruited, congratulated, teased, sold, and seduced us, promoting everything ...  more »
ISBN-13: 9781580086585
ISBN-10: 1580086586
Publication Date: 12/15/2006
Pages: 217
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Publisher: Ten Speed Press
Book Type: Paperback
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